Our Goal

Our goal is to bring about a mental shift that promotes quality over quantity and that children don't need many toys, they just need good toys.  We are committed to sourcing out new, traditional and innovative toys and accessories that engage children's physical and cognitive development.  Our ethos is built on bringing you quality products that will stand the test of time and help your little ones develop while they play. 

For parents 

We want to create a seamless shopping experience for parents without having the need to browse through countless products to get want you are looking for.  As parents we understand that time and hands are not always available, so we have created a store that is easy to navigate. We have selected a special collection that is infused with our own sense of style and engages every stage of "the parenting experience".  Our goal is to make your shopping experience effortless at every stage, with a customer service team that is available to help from 7am to 10pm, 365 days a year. 


The Little Wooden Toy Company's main focus is to ensure that products from our manufacturers and suppliers far exceed the safety standards set in the EU and UK. We strive to provide parents with piece of mind that the pieces purchased from our store are carefully curated for safety and sustainability. 

Quality over Quantity

Yes we know it's cliche but as parents we truly believe that children do not need a million different toys, they just need essential toys that are beneficial to their mental and physical development.  Our ethos is based on providing parents with quality, sustainable and safe products. We have curated a collection of beautiful toys that are predominantly handmade with attention to every detail. LWT is a modern children's store that is built by parents, for parents and we pride ourselves in stocking quality over quantity.  Our aim is to provide an effortless one stop shop and create a seamless shopping experience run by an intimate team with trust and integrity.

Display with Pride 

While watching the Wendy William's show, I remember her stating that although her son was grown up, she still displays some of his old toys as accessories. We believe that toys can be displayed as beautiful pieces of decor that fit seamlessly with any design.  This is the main reason we have curated a small collection of truly special and unique toys and furniture that are functional and look beautiful in a nursery, playroom or as part of your living area. 

100% Satisfaction Guaranteed

We want you to be confident while shopping with us. If you have questions about us, our products, or even shipping, get in touch! We hope you continue to shop with us for many years to come.